David Sullivan’s Sport newspapers used sexualised images of underage girls as ‘bait for predatory men’
Vera Baird spoke amid scrutiny of the newspapers’ [’Countdown to 16’ feature](https://www.theguardian.com/media/2026/jun/08/revealed-david-sullivan-sunday-sport-sold-sexualised-images-girls), where during Sullivan’s tenure as owner, models were pictured in lingerie and bikinis in the weeks before their 16th